Did you go to Daytona Beach Bike Week? Send us photos of your adventures on your bike comfortably riding on your AIRHAWK. We want to hear your stories. What are you the most excited about? What stories do you have from it? Check out AIRHAWK’s Facebook page and become a fan to see our adventures to Daytona.
Grab your leather and rev your engines… It’s Daytona Beach Bike Week! Between February 26 and March 7, over 500,000 motorcycle enthusiasts will ride to Daytona Beach, Florida for one of the most popular motorcycle rallies in the US. During this 10-day event, bikers can participate in tons of spirited events such as motorcycle racing, street festivities, and concerts, including a Led Zeppelin Tribute Band.
Bike Week has been a tradition since the inaugural running of the Daytona 200 in 1937. The warm weather and hard sand beaches is what originally brought racers to Daytona, but it is the festive activities and the long standing traditions that keeps motorcycle enthusiasts coming back year after year.
In 2010, AIRHAWK will have a tent located on the J&P Cycles Destination Daytona location. Here you will find your favorite AIRHAWK gear and receive a free t-shirt with every AIRHAWK purchase (while supplies last). Other vendors will be located on Main Street, Beach Street, Ballough Road, Ormond Beach, Port Orange, and Holly Hill. For a full listing of vending locations and information about Daytona Beach Bike Week, please visit the Official Bike Week Website. Hope to see you there!
Don’t forget to submit your favorite photos of you and your AIRHAWK in action! We want to see some awesome shots of you using your AIRHAWK on your bike. Show us where you and your AIRHAWK have been and let us know what it’s like riding comfortably and in style. It’s never been so easy to be rewarded for showing off your AIRHAWK! Just visit our Photo Gallery Page and fill out the photo submission form. If you are one of the first 20 people to submit a photo, you will receive 10% off at the ROHO Store. And as always the AIRHAWK seat cushion is backed by 60-day “You Bet Your Ass™” money-back guarantee and a 2-year limited warranty on workmanship.
Hurry, because you don’t want to miss out on the chance to submit your favorite photos of you and your favorite AIRHAWK!
Biketoberfest 2009
To die hard bikers, autumn means one thing: Biketoberfest®. The award-winning Daytona Beach Florida motorcycle festival kicks off the fall season October 15-18, 2009.
“Things are looking really good and activities on the website continue to grow,” says Janet Kersey, executive vice president/COO for the Daytona Beach Area Convention & Visitors Bureau and the Birth Mother of Biketoberfest®. “We are expecting a very nice crowd this year.”
Biketoberfest® offers bikers a four-day weekend crammed with sun, beaches, tons of custom bikes and more fun than should be legal.
There’s also an endless schedule of live entertainment. One of this year’s highlights is a concert by Vince Neil of the legendary band Motley Crue on October 17 at Peabody Auditorium.
Established in 1992, Biketoberfest® is seventeen and going strong. This highly anticipated motorcycle event only gets better with age. Thousands of motorcycle enthusiasts will rev around town and explore the sundry vendors, street festivals, charity rides, concerts, expos and other motorcycle-related activities.
For more information on Biketoberfest®, visit www.biketoberfest.org or call the Biketoberfest® hotline at 1-866-296-8970. For year-round information on what the Daytona Beach area has to offer bikers, visit the sister web site of Biketoberfest.org — www.bikerbeach.com.
Ass Pad Tycoon
For most of us, riding a motorcycle is an exhilarating hobby – something we long for after a stressful week at work. And our favorite motorcycle rallies, like Sturgis or the upcoming Biketoberfest in Daytona, those are our vacations.
But some guys, like AIRHAWK’s Steve Peyton, have found a way to make riding for pleasure a paying gig. He has turned his passion for riding, especially riding comfortably, into a career.
Peyton came to work at The ROHO Group 20 years ago and ran the HR department. “I got tired of listening to people whine all day, so I followed my true passion and became an asspad salesman,” Peyton says. “I later became the Asspad Tycoon.”
When ROHO started working on the AIRHAWK motorcycle cushion, Peyton and his brother-in-law, Steve Faist got involved in its development. Peyton and Faist were both avid riders and had a lot of input into how the seat should work. In 2001, Peyton switched over to full-time motorcycle cushion sales and went to work redesigning the entire AIRHAWK brand, from product to packaging to edgier marketing.
Peyton and Faist did their first bike rally in Daytona in 1997 and have returned to it every year since. Peyton has ridden countless miles on his motorcycle, attending bike rallies all over the country, sitting comfortably on the latest AIRHAWK cushion. Yes, it’s truly part of his job description to get out there and ride for days to test and perfect the AIRHAWK, and to hang out at bike rallies to do his part to save other riders’ asses. Like they say, it’s a dirty job, but someone’s got to do it.
Peyton will be riding his new custom AIRHAWK bike to Daytona. If you’re heading to Biketoberfest, look for him at J & P Cycles in Destination Daytona. See you October 15 – 18 in Florida!
Bike Week 1997